Fractional CPO & CSO · Series A–C · Remote-first

Your product & strategy seat. Without the full-time hire.

I’m Sree Durairaj — Fractional Chief Product Officer and Chief Strategy Officer in one operator. 20+ years shipping product and strategy for startups and scale-ups, amplified by AI so you get executive output at a fraction of a £180K+ C-suite cost.

Fractional CPO Fractional CSO AI-amplified
Book a Strategy Call See CPO + CSO Packages
₹2M Hogist Y1 revenue
+41% RippleAR conversion
10% Churn cut · Everlast

The Problem

You need a CPO and a CSO. You can’t hire both.

Product without a true owner

Roadmaps that drift. Features that don’t convert. No one senior enough to kill bad bets and force the critical path.

Two full-time seats you can’t fund

A CPO and a CSO can run £300K+ fully loaded. Series A–C rarely needs both full-time — you need focused judgment on the work that matters this quarter.

Strategy that dies in a deck

Market maps and board narratives with no owner in the building. Strategy without product execution is expensive theatre.

One fractional operator who owns product and strategy — AI-amplified so the output looks like a department, not a consultant.

What You Hire

Two executive seats. One operator.

01 Fractional CPO

Chief Product Officer

I own the product function end-to-end — discovery, roadmap, delivery, and the team that ships it. Embedded judgment, not slideware.

  • Product strategy & roadmap ownership
  • Discovery, research & prioritisation
  • Delivery systems (Agile / Shape Up)
  • Product team structure & hiring
  • Stakeholder & eng alignment
  • GTM coordination with commercial
02 Fractional CSO

Chief Strategy Officer

Where to play, how to win, and how it shows up in the product. Board-ready narrative with owners, dates, and metrics — then stay until it ships.

  • Corporate & growth strategy
  • Market, ICP & positioning
  • Competitive intelligence
  • Board reporting & investor narrative
  • Partnerships & ecosystem plays
  • Fundraising support & diligence prep

Every package can be scoped as CPO-led, CSO-led, or combined CPO + CSO — same operator, one commercial relationship.

Selected Work

Results that compound.

Food Tech Co-Founder — 12 months

Food delivery marketplace: zero to 100+ vendors in 90 days

Two founders, a concept, zero market presence. Needed to prove demand before production code.

100+ vendors signed pre-MVP
₹2M first-year revenue
₹0 customer acquisition cost
“Sree didn’t just build a product — he built a business. The vendor network was his doing.” — Co-founder, Hogist
Fitness / SaaS Retainer — 8 months

Member experience redesign for a top-5 UK gym chain

High churn, slow onboarding, a member journey that felt like a spreadsheet. Make fitness feel personal again.

50% faster member onboarding
10% churn reduction
“He turned our member journey from a process into an experience. The numbers speak for themselves.” — Head of Digital, Everlast Gyms
AR / Enterprise Project — 16 weeks

AR product narrative that won Fortune 100 attention

Brilliant AR technology, no clear product-market fit. Convert demos into paying enterprise contracts.

+41% conversion rate lift
1.9× visual attention vs video
“He took our tech demo and turned it into a product narrative that closed our biggest deal.” — CEO, RippleAR

How It Works

Human judgment. AI leverage.

AI handles research, analysis, and documentation. I handle the decisions, relationships, and calls that actually move the business. One operator. Department-level output.

01

Discovery Sprint

Map the product landscape, find bottlenecks, lock the 3–5 metrics that matter. No fluff deliverables.

02

Strategy & Execution

AI accelerates the grunt work. I own judgment, alignment, and the decisions that can’t be automated.

03

Continuous Delivery

Weekly check-ins, async support, a live view of what’s moving. Progress you can see — not promises.

About

Two decades building products that matter.

I’m Sree Durairaj — a product and strategy executive at the intersection of technology, business, and human behaviour for 20 years.

Based in Leicester. Working remotely with companies across the UK, Europe, and beyond. I’ve led product at startups, scale-ups, and enterprise. Taken products from zero to millions in ARR. Navigated Series A through D. Built teams that outlasted my tenure.

I work fractionally because the best leadership is focused, not stretched. When you’re building something that matters, you need someone who’s been there — not someone reading from a playbook.

20+ Years in Product & Strategy
£50M+ Revenue Influenced
40+ Companies Advised

Point of View

How I think about the work.

01 — Roadmaps

Most roadmaps are feature wishlists

A roadmap without bets, kill criteria, and business outcomes is a backlog with better typography. Strategy is what you refuse to build.

02 — Fractional

Fractional isn’t a cheaper hire

It’s a different operating model: focused senior judgment on the critical path. Wrong when you need full-time people management. Right when you need outcomes this quarter.

03 — Strategy

Strategy without execution is a deck

The decks that fail were written to impress. The ones that work are written to ship — owners, dates, and metrics on every slide that matters.

Investment

CPO, CSO, or both — priced by outcome.

Every package covers Fractional CPO work, Fractional CSO work, or a blended CPO + CSO mandate. No hourly rates. No surprise invoices. Scoped to a business goal.

Catalyst

CPO advisory · CSO advisory · or both

£999 /month

Executive sparring for founders who need senior product and strategy judgment without embedding days.

  • CPO or CSO focus (or blended)
  • 4 executive calls / month
  • AI-powered research & analysis
  • Async Slack support
  • Monthly decision memo
  • Board / investor deck review
Start with Catalyst
Most Popular

Accelerator

Embedded CPO · Embedded CSO · dual-seat

£2,999 /month

2–3 days/week inside the business — own the product seat, the strategy seat, or both under one retainer.

  • Choose CPO, CSO, or CPO + CSO
  • 2–3 days / week embedded
  • Roadmap + growth plan ownership
  • Leadership team access
  • Board presentation support
  • Hiring & org design
Book Accelerator

Multiplier

Full dual-seat · CPO + CSO operating model

£4,999 /month

Near full-time product and strategy leadership. 4–5 days/week with an AI-augmented operating system.

  • Combined CPO + CSO mandate
  • 4–5 days / week embedded
  • Full product & strategy ownership
  • Investor & board relations
  • Competitive intelligence system
  • Transition & handoff management
Talk Multiplier

How scope works: on the call we lock whether you need CPO-led, CSO-led, or dual-seat coverage — then map it to a 90-day outcome. 30-day trial on every package. No lock-in.

Contact

Need a CPO, a CSO, or both?

Tell me your stage, whether the gap is product, strategy, or dual-seat — and what good looks like in 90 days. I’ll reply with a clear recommendation on Catalyst, Accelerator, or Multiplier.

hello@sreedurairaj.com LinkedIn Leicester, UK · Remote-first · Typically replies within 24h